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TV sales has grown by 25% in the last 4 quarters. The latest quarter growth is roughly 63% v.s. last year
“10M – 15M VND” is the most popular price zone (41%). Customers are gradually moving from high-price areas to this price area
Samsung leads the market with 46% share, followed by LG (22% share) and Coocaa (8% share) in the current
Samsung and LG appear to be very strong in the top 2 positions with market shares of 46% and 22% respectively. The top 3 to top 5 is a competition of cheaper TV brands
Based on EC transaction data of April 2024
Asia Plus Inc.
6F 506 Nguyen Dinh Chieu Street, Ward 4, District 3, Ho Chi Minh City
02839 100 043
